Growth Marketing Insights
Marketing is changing. Here is what it means for you.
ONQOL's growth marketing insights explain what is changing in marketing and what it means for your business: how Meta and Google decide who sees an ad, how AI is changing the way people buy and what to measure. One question per article, answered plainly.
Get your Growth Score
Free. About 7 minutes. Your result appears on screen.
- Customer Acquisition Engine
Meta GenRecs describes every ad by what it is, so new ads learn from similar ones. What changed, the 0.35% result, and what it means for your creative.
- Data and Measurement
AI tends to agree with whoever asks. Real cases and recent research show why AI decision-making in business needs a human to make the final call.
- Market and Offer Readiness
AI consumer behavior is changing: customers ask AI if a product works before buying. Research shows what AI answers and why unproven promises lose.
- Conversion and Sales System, Data and Measurement
Digital marketing vs growth marketing: one asks how many people you reach; the other asks how many become revenue. Metrics, a clinic example, and where to start.
- Customer Acquisition Engine
Meta Andromeda picks which ads qualify before ranking starts. What changed in targeting, and why concept diversification beats 10 versions of one ad.
- Data and Measurement
How to choose a digital marketing agency: judge it by qualified leads, sales and revenue, not pretty reports. The questions to ask before you sign.
How do I start with ONQOL?
Start with the free Growth Score. It takes about 7 minutes, and your result appears on screen.
Get your Growth Score
Free. About 7 minutes. Your result appears on screen.
Not ready for 7 minutes? Talk to us on WhatsApp. (opens in a new tab)